Soaring Eagle Casino & Resort just became the 15th mobile sports betting operator in Michigan. Through the Eagle Casino & Sports betting platform, the Saginaw Chippewa Indian Tribe received approval to go live from the Michigan Gaming Control Board.
The land-based tribal casino resort is located near Mount Pleasant and the online Eagle Casino & Sports brand will be available statewide for mobile sports betting and iGaming casino gambling. The gaming site and mobile betting app is available through PlayEagle.com.
Soaring Eagle Casino & Resort offers on-site retail sports betting through the venue’s Ascend Sportsbook. Featuring Bet Builder, sports betting patrons can create a wager and place that bet at the counter or through a standalone kiosk.
The addition of PlayEagle.com now adds the option to place sports wagers through the online site or mobile betting app. Under Michigan law, PlayEagle.com is available anywhere within state borders as an online sportsbook.
The same sports leagues and betting market available through the retail sportsbook can be accessed through the mobile app. This includes live in-game wagers on all the daily games on the board.
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Michigan is one of a handful of states offering legal casino gambling through mobile iGaming apps. PlayEagle joins the list of available iGaming options in the state.
PlayEagle offers more than 400 different slots along with digital casino table games. There are progressive jackpot titles as well as a full lineup of classic slots. Online casino players can also take advantage of actual live-dealer table games through the Live Casino section of the PlayEagle casino gaming app.
Soaring Eagle Joins Forces With GAN to Launch PlayEagle.com
The Eagle Casino & Sports online casino and sports wagering platform was part of a collaboration with GAN. As one of the leading developers of platform technology in the gaming industry, GAN was a natural choice for this project.
This launch gives Soaring Eagle Casino market reach across Michigan. The land-based gaming venue is already considered to be the largest in the state. The move to online sports betting and iGaming was a natural extension.
Melinda Coffin is the Chief Executive Officer of Soaring Eagle. Her comments on this latest endeavor included:
“We are excited to leverage GAN’s proven technical capability, product offering and marketing performance in the State of Michigan to support our iGaming and online sports betting now operational on PlayEagle.com.”
She went on to add:
“GAN’s enterprise software and marketing expertise will help drive improved adoption and retention of our online offering for current and future players and we look forward to seeing the newly-launched online business complement our established retail gaming business in the coming years.”
The GAN technology employed for this project is the company’s GameSTACK software platform. This platform was applied to Soaring Eagle’s existing technical on-site gaming infrastructure. The front-end web based PlayEagle.com cite will be expanded into a mobile sports and casino mobile app for maximum coverage.
GAN has also been contracted to coordinate marketing efforts towards driving online player acquisition and player retention for the PlayEagle.com brand.